University of South Wales

Cardiff • Pontypridd • Caerdydd


PONT Community to Community Development Centre (C2C)


The values that we identify here are those that have been discussed with PONT UK and with others in the network. We claim no intellectual property in this and are happy to embrace the ideas of others that we respect. We frame these values as they apply to the selection and prioritisation of projects.


Our shared aim is to create a new type of development work focused initially on the Millennium Development Goals. We plan to realise this aim by linking together skilled people and organisations in both north and south communities (and encouraging south – south community links) that will enable us to avoid the top down approach of many western based aid organisations. We want to see partners empowered to develop and realise their own ideas for enhancing wellbeing, and provide mutual support, encouragement and advice.

Projects are conducted in the south through a network of partners: non-governmental organisations, government bodies, community based organisations and others. We are committed to quality: for non-governmental partner organisations that involves a clear due diligence process and criteria for admission to the network based on agreement with published mission and values.


Projects are aimed at poverty alleviation and wealth creation. We favour pro-poor growth ie economic growth and wealth distribution that enhances the wellbeing and life chances of the poorest. This does not mean an endorsement of economic growth per se. Favoured projects are those that address the poorest segments of society. Project proposals need to identify the target populations and explain how they will benefit.

We are in favour of community empowerment and the provision of opportunity for the many voices of community to be heard. Proposals need to demonstrate how target communities will be empowered: in the design of projects, in project management, evaluation and feedback and in the management of legacy capital, whether social or physical.

We are against the creation of dependency of southern partners on northern counterparts. Projects need to demonstrate how capacity is being grown through organisational development and self learning. Ideally projects will identify existing community assets and how they will mature. We are in favour of asset based approaches that look to existing potential and reject deficit models.

We are committed to sustainable development principles. Projects must demonstrate how they meet the triple bottom line of economic, social and environmental benefit: they must also be climate aware. Where relevant, projects need to show that proposed technological solutions are appropriate and sustainable.

Typically, there are many different people groups in partner regions: and proposals need to exhibit a cultural awareness and sensitivity. Partners should reflect an understanding of equality of opportunity and have appropriate policies on diversity.

We are committed to working through partners and we expect proposals to show an awareness of and respect for existing partner organisations. We encourage the development of multi-stakeholder proposals that reflect these values and create positive environments for mutual development. We would like to hear how projects will build more effective and accountable local organisations and partnerships.

Some constraints

Partners and projects do not attempt to influence public opinion in favour of a political party through adopting a partisan political stance.

Partners and projects do not attempt to influence public opinion in favour of a particular religious persuasion. However, we recognise that faith based organisations are major change agents and we will support FBO’s of all creeds in the pursuit of shared objectives on the understanding that projects exclude evangelising/ proselytising aspects of their work.

Projects do not aim to raise funds via general appeals, sponsorship and marketing campaigns.

University of South Wales

Pontypridd, CF37 1DL, UK.

© University of South Wales